Yemayá Organic Privacy Policy

The Natural Way — how we respect and protect your information

This Privacy Policy describes how Yemaya Organic (“we,” “us,” or “our”) collects, uses, and shares your personal information when you visit or make a purchase from our website.

We believe your personal information should be handled with the same care and intention as the products you bring into your body — with honesty, respect, and transparency.

1. The Information We Collect

Device Information (collected automatically)

When you visit our site, we collect certain information about your device, including:

• Web browser version
• IP address
• Time zone
• Cookie data
• Pages and products you view
• Search terms and site interactions

Why we collect it:

• To ensure the site works properly
• To understand how people use our site
• To improve your experience

Tools we use:

• Shopify
• Google Analytics
• Meta (Facebook) Pixel
• Amazon integrations (if applicable)

Order Information (provided by you)

When you make a purchase, we collect:

• Name
• Billing & shipping address
• Payment details
• Email address
• Phone number

Why we collect it:

• To process and ship your order
• To communicate with you
• To prevent fraud
• To send relevant updates and offers (if you opt in)

Customer Support Information

When you contact us, we may collect:

• Contact details
• Order details
• Messages and support history

Tools we use:

• Shopify
• HubSpot (customer support CRM)

2. How We Use Your Information

We use your information to:

• Fulfill orders and provide services
• Communicate with you
• Improve our website and experience
• Provide relevant marketing (only where permitted)
• Protect against fraud and misuse

3. Cookies & Tracking — Your Control Matters

We use cookies and similar technologies to improve your experience and understand how our site is used.

Types of Cookies We Use

1. Necessary Cookies (Always Active)
These are required for the website to function properly (cart, checkout, login).

2. Analytics Cookies (Optional)
Help us understand how visitors use our site (e.g., Google Analytics).

3. Marketing Cookies (Optional)
Used to show relevant ads and measure ad performance (e.g., Meta/Facebook Pixel).

Your Choices

• When you visit our site, you may be presented with a cookie consent banner allowing you to:
  • Accept all cookies
  • Reject non-essential cookies
  • Customize your preferences
• You can update your preferences at any time through our site settings (where available)
• You can also manage cookies through your browser settings

Important Note on Tracking & Advertising

We may share limited data with advertising partners to deliver relevant content. This may be considered “sharing” under certain laws.

You can opt out by:

• Adjusting cookie preferences
• Using browser tools or opt-out links (Google, Facebook, etc.)

Global Privacy Control (GPC)

Where required by law, we honor Global Privacy Control (GPC) signals sent by your browser to opt out of data sharing.

4. SMS & Marketing Communications

If you opt in to receive SMS or email marketing:

• You may receive:
  • Order updates
  • Promotions
  • Abandoned cart reminders
• Important:
  SMS messages are only sent with your explicit consent
• You can unsubscribe at any time by:
  • Following opt-out instructions in messages
  • Contacting us directly

5. Sharing Your Information

We share your information only as needed to operate our business:

• Shopify (store platform)
• Google (analytics & advertising)
• Meta (Facebook) (advertising)
• Amazon (if applicable)
• USPS & shipping partners
• HubSpot (customer support)

We may also share information to:

• Comply with legal obligations
• Protect our rights and prevent fraud

6. Your Privacy Rights

For California Residents (CPRA)

You have the right to:

• Know what personal information we collect
• Access or request a copy of your data
• Correct inaccurate information
• Request deletion of your data
• Opt out of the sale or sharing of personal information

To exercise your rights, contact us at:
contactus@yemayaorganic.com

Additional Rights (Where Applicable)

Depending on your location, you may also have the right to:

• Restrict or object to processing
• Withdraw consent at any time

7. Data Retention

We retain your information only as long as necessary to:

• Provide our services
• Comply with legal obligations
• Resolve disputes

Certain data (like order records) may be retained for legal or tax purposes.

8. Children’s Privacy

Our site is not intended for individuals under 18.

We do not knowingly collect data from children.
If you believe a child has provided personal information, please contact us to request deletion.

9. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements.

Updates will be posted here with a revised effective date.

10. Contact Us

If you have questions or want to exercise your rights:

Email: contactus@yemayaorganic.com
Mailing Address:
49 Cannonball Rd.
Pompton Lakes, NJ 07442
United States

Final Brand Note

We don’t believe in hiding behind complicated language.

We collect only what we need,
we use it with intention,
and we respect your right to control your information.

That’s The Natural Way.